Helping Tar Heels is hard with a busy life.
So we've made it easier for you.





Questions uniquely matched to you.

You only receive requests from Tar Heels that match your experience, interests, and locations. Your identify remains hidden until you choose to help.

You control if, how, and when to help.

Decide right from your email if you can share advice, offer a call, or offer a meeting (incl. virtual). Not available? No big deal. We'll simply engage the next-best expert in the queue.

Help right from your email.

No app to download or log into. You receive and respond to requests right from your email. If you are available to help, we'll share your response with the Tar Heel and encourage her to follow up with you.

Get Advice




Are you an innovator who needs advice?

Our community of experts is here for you.

Pssst… Read our FAQ below.

FAQ - Giving Advice

  • What kind of questions will I receive?

    Tar Heels are encouraged to ask for help with any needs around starting and building a business.

  • How will I be matched to relevant questions?

    When you sign up for Ask an Innovator, we will ask you about your professional background (skills, experience) and preferences for assisting Tar Heels. The combination of both helps us match you to questions we believe you will find relevant.

  • How often will I get requests to help?

    The default expectation is that you will be able to assist once a week. Your can increase and decrease the frequency with each engagement so that you're in control of how often you can help.

  • Do I need to answer every question?

    No. We match experts based on availability, proximity, and competency (among other factors) and take into account how often we've asked you in the past. And since your identity is hidden unless you help, you can guilt-free say 'no' and we'll ask the next expert in the queue.

FAQ - Asking A Question

  • What kinds of questions can I ask?

    Literally anything to help with building and growing a company. There are hundreds of experts that have started and funded ventures, overcome grown teams, or overcome operational challenges.

  • What’s a good question?

    Think of your question as an advertisement. Share who you are, what you are doing, and what you need help with. Keep it short and sweet. Read our tips on how to craft a great question.

  • Who will see my question?

    We send your request to the best experts in your area of interest.

  • Can I request someone specific to answer my question?

    No. We make our matches based on availability, proximity, experience and skills.

  • Can I ask follow-up questions?

    Yes, of course! Once we make a match you’ll have direct, one-to-one communication and can ask additional questions.

  • Will I know who answered the question?

    Yes, your match will let you know their name and contact information.

  • How long will it take to get an answer?

    Our goal is to get you answers within 3 business days. But it depends on what you’re asking. It can go as quickly as an hour to as long as 10 days.

  • How many answers will I get?

    The number of answers depends on how many experts we have available with relevant experience. It may be one, three, five or more.

  • Can I ask questions anonymously?

    No. In our experience you are much more likely to receive a response if you identify yourself.

  • Is there a limit to how many questions I can ask in any given week or month?

    No. You can ask as many questions as you would like.

Here's what Tar Heels have asked

User portfolio design

"I am ready to hire my first employee. What do I need to get into place before making the hire?"

User portfolio design

"As a graduate student, how can I connect with people about internships and strategies for moving my idea to the next level? "

User portfolio design

"I want to learn more about becoming an investor. Is there a roadmap you would suggest?"